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Brandegree

Red sauce forms the WING’IN wing-shaped W.
FEATURED ON CREATIVEPOOLWING’IN (opens in a new tab)

BRAND IDENTITY & PACKAGING

WING’IN

Brand identityPackagingMotion design

An appetite for distinction.

WING’IN is a fast-casual chicken restaurant built around one promise: bold wings, bigger flavour. Brandegree created a wing-shaped W, expressive typography and a warm, energetic palette, then carried the identity across takeaway packaging, menus, uniforms, signage, social media and motion.

WING’IN brand concept and bold wings introduction.
WING’IN primary logo on deep brown.
Two wing forms merge into the WING’IN symbol.
Geometric construction of the WING’IN W.
WING’IN symbol and wordmark applications.
A flexible identity built for every touchpoint.
WING’IN red, brown, orange and cream palette.
Sauced wings on WING’IN branded paper.
WING’IN typography and menu hierarchy.
WING’IN branded food paper.
Sauce colours move through the WING’IN symbol.
WingBar logo and round badge variations.
WingBar chicken box and takeaway packaging.
WING’IN branded drink cup.
Stacked WingBar takeaway boxes.
Restaurant staff wearing WING’IN uniform.
Fresh wings prepared for serving.
WingBar chicken boxes with assorted wings.
WING’IN social media story designs.
WING’IN restaurant interior and logo.
WING’IN printed menu.
WING’IN restaurant counter.
Branded paper takeaway bag handed to a customer.
WING’IN storefront and window graphics.
Illuminated WING’IN exterior signage at night.

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Sauced wings in red WINGBAR takeaway boxes.

WING’IN

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